Disclosure

Reseller CFO earns money in two ways: products we sell directly, and affiliate commissions on tools we recommend. This page is the full version of how that works, so you can calibrate everything you read here.

Affiliate links

Some links to tools and services earn us a commission if you sign up. Three rules govern every one of them:

• The recommendation comes first. We only link tools we use or would recommend without a commission, and a commission never changes an assessment. If a tool we earn from loses to a tool we don't, we say so.
• Disclosure is in-line, at the first affiliate link in the article — not buried in a footer.
• No cloaked links. Either the URL is the real merchant URL with a tracking parameter, or it's a clearly labeled redirect you can decode yourself.

Sponsorships

If we ever run sponsored placements, they will be labeled as sponsored at the top, and the sponsorship will not change the editorial assessment. Sponsored content disguised as editorial is a firing offense we apply to ourselves.

What we won't take money for

No paid placement in comparison articles. No commissions from courses or mastermind programs. No liquidation-pallet broker referrals. No merchant cash advance or other predatory lending products. No crypto or trading anything. The refusals define the publication more than the acceptances do.

Not an advisory service

Reseller CFO is a publication. Nothing here — articles, products, or emails — is individualized financial, tax, or legal advice. Numbers and frameworks are editorial analysis; talk to a professional who can see your actual books before making decisions that depend on them.

Questions about any of this: editor@resellercfo.com.